Portfolio/Hai Pai Tian Xin

Hai Pai Tian Xin – Graphic Design by Clover Technology

Services

Graphic Design

IndustryFood & Beverage

Elevating Hai Pai Tian Xin’s Brand with Retro Hong Kong-Style Menu Design

Clover Technology partnered with Hai Pai Tian Xin, a modern eatery inspired by the charm of 1980s Hong Kong, to craft a nostalgic yet contemporary menu experience. The objective was to capture the essence of retro Hong Kong cha chaan teng culture through graphic design, while maintaining clarity and sophistication suitable for a modern dining environment.

Our team blended vintage design elements, Cantonese typography, and textured print techniques to deliver a standout menu that transports diners to another era.

Why Choose Clover Technology as Your Digital Partner?

At Clover Technology, we bring storytelling to life through intentional, brand-driven graphic design that connects emotionally with audiences and elevates brand identity.

Expertise in Cultural & Thematic DesignWe specialize in designing around cultural narratives, using design elements that authentically reflect heritage, tradition, and local flavor.
User-Centric Design PhilosophyOur designs are tailored to user context—easy to read, emotionally resonant, and aesthetically immersive, whether viewed digitally or in print.
Cutting-Edge Visual Design PracticesWe leverage the latest tools and techniques in typography, layout, and color theory to create polished, high-impact deliverables.
Commitment to Print Quality & Visual ConsistencyFrom resolution to texture and material selection, we ensure every visual element meets the highest standards for both digital previews and print-ready output.

Clover Technology’s Expertise & Contributions to Hai Pai Tian Xin

Retro-Inspired Menu Concept Aligned with Brand IdentityCrafted a menu layout and visual language rooted in 1980s Hong Kong culture, using nostalgic color palettes, vintage fonts, and photo-textured backdrops.
Typography & Layout for Authentic FeelSelected era-accurate Cantonese and English typefaces; structured the layout for a diner-style reading flow that reflects cha chaan teng menus.
Print-Ready Artwork for Quality ReproductionPrepared high-resolution, print-optimized files for both standard and textured paper stocks, ensuring the final product looked as good in hand as on screen.
Brand Cohesion Across CollateralExtended the menu’s visual language across other branded materials (e.g., table cards, signage concepts) for a cohesive customer experience.

Our Development Process

Step 1

Discovery & Strategy

Understood Hai Pai Tian Xin’s brand narrative and dining concept, gathering visual references from classic Hong Kong design.
Collaborated with the client to define tone, style, and target customer experience.

Step 2

Design & Prototyping

Explored retro layouts, developed mood boards, and created style guides for consistent branding.
Presented multiple iterations and mockups, refining based on feedback.

Step 3

Review & Versioning

Conducted detailed reviews with the client, ensuring design accuracy and alignment with branding.
Made revisions based on feedback, fine-tuning elements like typography, layout, and color balance.

Step 4

Final Artwork Production

Prepared high-resolution, print-ready artwork with precise color calibration and formatting.
Delivered the final files in multiple formats for client use across menus, signage, and marketing materials.

Success Story: Enhancing Hai Pai Tian Xin’s Brand with Retro Menu Design

The Challenge:

Hai Pai Tian Xin needed a menu that authentically captured retro Hong Kong vibes without looking outdated or cluttered—while still appealing to a modern dining crowd.